Mapping PPS: A case study of story map journals for interactive health reporting

How to Cite

Rauch, S. (2019). Mapping PPS: A case study of story map journals for interactive health reporting. Online Journal of Public Health Informatics, 11(1).



A case study on the visual-material components of story map journals as visual, new media interactive health reporting used in population health surveillance. The story map journal is demonstrated an effective tool that visually reports, maps and tracks global support networks and health resources for post-polio (PPS) survivors.


How are interactive story map journals situated within the genre of interactive, health science reporting? How can reporting information to public audiences be theorized through traditional and contemporary understandings of new media genres in technical, health and science communication (1-7). Although the polio vaccine has eradicated the disease in the United States, and 99% worldwide (8), PPS has emerged as a present-day condition that continues to affect many polio survivors years after the initial onset and recovery. Since the symptoms of PPS are oftentimes mis-identified as other illnesses, the diagnosis and management of disease is especially challenging for PPS survivors due to the limited knowledge of and access to PPS resources and support networks (9-11).
In 2011, Esri created the ArcGIS story map initiative to meet a need for public audiences who sought how to critically think, better understand, communicate, and interact with world news events. ArcGIS is a geospatially-driven, new media platform that enables audiences to engage with interactive storytelling of news events. Public health and news reporting agencies are now turning to Esri and similar interactive, geospatially driven new media platforms for health and disease surveillance (12-14). Esri’s ArcGIS mobile and web technology platform visually reports, maps and tracks population health data information. With the emergence of such new media applications, it is therefore important to recognize multimodal, visualization strategies that investigate how interaction design choices within the story map journal influence and engage public health audiences. In the field of technical and professional communication (15), applied concept of visual-material rhetorics is a useful mode of inquiry in the study of interactive story map journals. Propen’s concept presents a new understanding of how researchers in disease and public health surveillance can analyze the effectiveness of text and new media technology in relationship to space, place, and geospatial mapping. More specifically, Propen’s concept situates the visual-material as the applied use of text with visual, interactive multimodal components inclusive of images, video, and GPS/GIS mapping technologies.


This presentation includes a discussion of genre analysis as applied to visual-material components used to study the genre of new media-driven story map journals for the reporting of public and population health resources. Post-Polio Syndrome (PPS) is presented as a case study of how story map journals in population health can be used to create information about global support networks and resources for PPS survivors.


The story map journal is an effective genre of new media, interactive reporting in health and disease surveillance. The analysis alongside Propen’s mode of inquiry demonstrates the effectiveness of visual-material components of story maps, and how PPS survivors and medical clinicians can use the story map journal to easily access, visualize, and interact with information about diagnosis and disease management, as well as find connections to local and global support networks.


Story map journals as visual, interactive reporting should be considered when analyzing the accessibility and surveillance of health data for public audiences. The case study of PPS global networks and resources, provides one example of how story map journals can assist public audiences who experience difficulties finding support networks and public health resources


1. Andersen J. Genre theory in information studies: Emerald Group Publishing; 2015.
2. Caquard S, Cartwright W. Narrative cartography: From mapping stories to the narrative of maps and mapping. Taylor & Francis; 2014.
3. Group iW, Geisler C, Bazerman C, Doheny-Farina S, Gurak L, Haas C, et al. IText: Future directions for research on the relationship between information technology and writing. Journal of Business and Technical Communication. 2001;15(3):269-308.
4. Propen A. Visual communication and the map: How maps as visual objects convey meaning in specific contexts. Technical Communication Quarterly. 2007;16(2):233-54.
5. Propen AD. Critical GPS: Toward a new politics of location. ACME: An International E-Journal for Critical Geographies. 2006;4(1):131.
6. Propen AD. Cartographic representation and the construction of lived worlds: Understanding cartographic practice as embodied knowledge. Rethinking Maps: Routledge; 2011. p. 131-48.
7. Villanueva LS, Dolom MAC, Belen JS. Genre analysis of the “about us” sections of Asian Association of Open Universities websites. Asian Association of Open Universities Journal. 2018.
8. WHO. 10 facts on polio eradication: WHO; 2017 [cited 2018]. Available from:
9. Cope G. Post-polio syndrome: The legacy of a long-forgotten problem. Independent Nurse. 2017;2017(4):21-4.
10. Duncan A, Batliwalla Z. Growing older with post-polio syndrome: Social and quality-of-life implications. SAGE open medicine. 2018;6:2050312118793563.
11. Muñoz FC, Morales MS, Faz MG, Ariza MG, Salazar JA, Burgos MV. Polio and post-polio syndrome, viewed by patients and health professionals in primary care. Revista espanola de salud publica. 2018;92.
12. Partee RP, Lindsay JM. Esri’s ArcGIS for Desktop Basic with Spatial Analysis: A Review for Medical Libraries. Journal of Electronic Resources in Medical Libraries. 2017;14(1):17-22.
13. Rosner S, Hackl-Herrwerth A, Leucht S, Vecchi S, Srisurapanont M, Soyka M, editors. Opioid antagonists for alcohol dependence. Society for Social Medicine Annual Scientific Meeting & European Congress of Epidemiology; 2018.
14. Fornace KM, Surendra H, Abidin TR, Reyes R, Macalinao ML, Stresman G, et al. Use of mobile technology-based participatory mapping approaches to geolocate health facility attendees for disease surveillance in low resource settings. International journal of health geographics. 2018;17(1):21.
15. Propen AD. Locating visual-material rhetorics: the map, the mill, and the GPS: Parlor Press; 2012.
Authors own copyright of their articles appearing in the Online Journal of Public Health Informatics. Readers may copy articles without permission of the copyright owner(s), as long as the author and OJPHI are acknowledged in the copy and the copy is used for educational, not-for-profit purposes. Share-alike: when posting copies or adaptations of the work, release the work under the same license as the original. For any other use of articles, please contact the copyright owner. The journal/publisher is not responsible for subsequent uses of the work, including uses infringing the above license. It is the author's responsibility to bring an infringement action if so desired by the author.